Branding 101: It’s More Than Just a Logo

Hey guys!

This is my first video, and I’m super excited to kick off my YouTube channel. Today, we’re diving into the core of what branding really is. Spoiler alert: it’s not just about logos and colors. Branding is all about perception and trust. I’m Evante, a content and brand strategist, and in this video, we’re going to explore how iconic brands like Nike and Target create their identities. It’s not the swoosh or the target logo that matters most, but what these symbols represent and the trust they build. I’ll break down why branding is about how people feel and perceive your brand, not just the visual elements.

We’ll discuss how consistency plays a huge role in branding and why it’s crucial for creating a lasting impression. Plus, I’ll share some fun examples, like why kids hate brussel sprouts and how that relates to brand perception. Follow along with me on this journey! I’ll be back next week with more insights and tips. Let’s see where this goes together.

Don’t forget to hit subscribe, like, and leave a comment below. Also, check out our “Talks in Hip Hop” podcast for cool chats about hip hop and branding. #FreeYourFeed LINKS: Buy My Book: https://www.amazon.com/Power-Beats-Rh...

Listen to Talks in Hip Hop: https://podcasters.spotify.com/pod/sh...

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